FACT: Every single business on planet earth can make money with email.
Local restaurants can send birthday reminders, coupons, newsletters, contests etc.
Manufacturing plants can send high level, professional B2B emails to account executives and secure multi-year, multi-million dollar deals.
Rock musicians can send tour updates, free music, sell swag and tickets, and even use email to book gigs.
Relationship coaches can send value rich emails to their email list and sell information products and their coaching services.
Facebook ad agencies can send emails to potential clients and secure client retainers worth thousands per month.
A pet food store can send emails on dog training tips while ALSO selling hundreds of thousands of pounds of dog food every year.
And on and on and on.
If a business has something to sell, it can be sold via email.
The problem most companies have is that they either:
A. Don’t know how to use email properly
B. Don’t have anyone in their company who can (or even wants to) write emails
Let’s do a little math to point this out:
There are 29.7 million small businesses in the United States alone.
Let’s pretend only 25% of them use email (it’s way more than that but let’s just pretend).
Let’s also pretend that these businesses don’t really know how to use email properly, so they only send two emails per month.
That means, in the United States alone, there is a pressing need for 14,850,000 new emails to be written . . . EVERY. SINGLE. MONTH.
If the average email writer wrote 3 emails per day, every single day of the week, it would take 150,000 copywriters to fulfill on JUST those twice monthly email writing clients . . .